VMware, Microsoft Among Mobile Device Management Market Leaders – Channel Futures

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Mobile device management presents a big opportunity for the channel as the global market should nearly quadruple by 2026, exceeding $20 billion.
That’s according to a new MarketsandMarkets report, which expects a compound annual growth rate (CAGR) of nearly 30%. The mobile device management market totaled $5.5 billion in 2021.
Major players include VMware, Microsoft, IBM, Blackberry, Citrix, Google, Cisco, Samsung, SolarWinds, SAP, Ivanti, Sophos, Qualys and more. These players have adopted several organic and inorganic growth strategies to expand their offerings and market share. Those strategies include new product launches, partnerships and collaborations, and acquisitions.
Mobile device management solutions allow IT teams and administrators to control and distribute security policies to mobile devices accessing sensitive corporate data in their organizations. That ensures the corporate network is secure.
With more employees using one or all of these devices, organizations across all shapes and size are now turning to mobile device management for enhanced data and network security, and improved employee productivity.
The use of mobile devices is increasing across most industries to improve employee productivity. Moreover, businesses are relying on new mobile technologies to gain a competitive advantage in the market. This, in turn, has led to more organizations implementing mobile security procedures. Those include mobile device management, mobile application management and mobile content management. This allows IT administrators to manage smartphones, tablets, Chromebooks and kiosk devices from one central location.
Introducing more devices and endpoints into the business, however, increases the ways hackers can potentially exploit those endpoints and devices. Even organizations with strict security and compliance guidelines for all sensitive data often lack those same stringent security measures for mobile devices. Integrating all mobile devices under a mobile device management software umbrella would help the business close vulnerable gaps.
Adoption of cloud-based technology is boosting mobile device management solution use, according to MarketsandMarkets. Enterprises are increasingly shifting toward cloud services, such PaaS, IaaS, SaaS and BaaS to support their business needs.
Among challenges, vendors that offer solutions are unable to customize them per specific business requirements. Every business has different security needs for mobile devices that gain access to the corporate network.
In addition, vendors face several challenges while integrating mobile device management into an organization’s existing security and management controls and workflows. However, the right solution can enhance both security and efficiency, allowing an IT administrator to control and monitor systems from a single access point.
By market component, services should record a higher growth rate through 2026. Services play an important role in managing mobile devices within an enterprise environment. Professional services have been further categorized into three types. Those are consulting services, implementation services and support services.
By region, APAC is expected to grow at the highest CAGR through 2026. That’s due to the constant economic growth, increasing the young workforce, and increasing use of tablets and smartphones for business purposes.
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