Mariners fans hungry for a walk-off win will get their wish this summer.
Cashierless technology from Amazon.com Inc. (Nasdaq: AMZN) is coming to the ballpark, enabling fans to “just walk out,” as they would from an Amazon Go, select Amazon Fresh stores, and from vendors at Climate Pledge Arena.
T-Mobile Park, however, will only be introducing the technology at the Walk-Off Market near Section 126.
“The Walk-Off Market is built for speed. From the menu offerings to the store’s layout to Amazon’s Just Walk Out technology, everything is designed to offer fans what they want and get them back to the game as quickly as possible,” said Catie Griggs, Seattle Mariners president of business operations, in a news release. “We are excited to join with our hospitality partner Sodexo Live! to bring these groundbreaking technologies to T-Mobile Park and do an even better job of serving our fans.”
Amazon has been branching its Just Walk Out technology outside of the Amazon Go stores it originated in. The company has announced certain Whole Foods locations will have it, as will Starbucks and Amazon hybrid locations.
Business Insider reported earlier this month that internally Amazon saw retailers as a “land grab,” as “Covid has exacerbated the demand for cashierless retail technologies, solutions are popping up all over the world and several large players have announced partnerships with competitors.”
At ballparks and in arenas, the tech is advertised to reduce long lines. Minute Maid Park, home to the Houston Astros, also plans to feature the technology this summer.
“Our physical retail technologies are designed to remove friction for shoppers and make their shopping trips faster and easier, so we’re excited T-Mobile Park is adding these offerings to help their fans get what they need quickly and without missing a moment of the action,” said Dilip Kumar, Amazon’s vice president of physical retail and technology, in a news release.
An important virtual panel discussion brought to you by Northwest Center.
Nominate a business leader under the age of 40 who are making an impact in business, philanthropy, and in their communities. Shine the light on rising business leaders today. Nominee must be 39 years of age or younger through Sept 30, 2022
© 2022 American City Business Journals. All rights reserved. Use of and/or registration on any portion of this site constitutes acceptance of our User Agreement (updated 1/1/21) and Privacy Policy and Cookie Statement (updated 7/20/21). The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of American City Business Journals.

source