Thursday, December 12, 2019
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Retail Tracking

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New technologies and buying behaviors are driving unprecedented change in retail. As a result, it’s never been more important to understand what’s selling, where, and at what price. To help brands, retailers, and manufacturers make sense of it all, our Retail Tracking Service sources retail point audit data month after month for your product category. It measures what consumers are buying so you can meet their demands while achieving data-driven growth for your business.

Stay Current

Keep updated on the biggest shifts occurring in your industry, and anticipate future trends to keep your business competitive.

Understand Performance

Explore general merchandise brand performance at the subcategory level. No other company provides a more granular view of what’s selling at retail.

Discover Opportunities

Find new ways to grow your category by monitoring the product characteristics and attributes driving sales and the geographic markets that are growing.

Develop Strategy

Create a comprehensive assortment and product portfolio strategy that leverages best-in-class insight

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Retail tracking is one of the best way to constantly track market behaviour in terms of sales pattern and product penetration.

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